About Us

At 98 Degree North, we believe fashion is more than just clothing—it’s an expression of individuality, comfort, and confidence. Born with the vision to redefine casual wear and streetwear in India, we create apparel that blends effortless style with everyday comfort.

Our collections are designed for the modern generation—bold, versatile, and trend-driven. From relaxed trousers and track pants to statement-making t-shirts and cozy sweaters, every piece reflects our commitment to quality, comfort, and contemporary design.

We focus on premium fabrics, clean cuts, and styles that move with you—whether you’re at work, on the streets, or simply embracing downtime. At the heart of 98 Degree North is a belief that fashion should empower you to be yourself—confident, comfortable, and unapologetically original.

Join us as we bring together the best of global streetwear aesthetics and homegrown craftsmanship, making everyday fashion effortlessly cool.

98 Degree North – Wear Your Direction.